Culver's is Delicious, Confusing

The Drivers became fans of Culver's while on vacation in Minnesota. On a highway just north of Moose Lake, we saw a billboard that advertised something called a "ButterBurger". We weren't sure what that meant, but we were certain that we needed to find out.

Note: The Driver later learned that the inspiration for the "ButterBurger" might be this place — where the burger is actually served swimming in an obscene amount of butter. Culver's might put something similar to butter on its buns prior to grilling, but in no way does that compare to an actual "ButterBurger". The Driver will be trying a true "ButterBurger" as soon as possible.

Anyhow, The Drivers also learned that the Wisconsin-born burger chain sells not only "ButterBurgers", but frozen custard as well. And that in addition to chocolate and vanilla frozen custard, Culver's offers a Flavor of the Day.

All that to show you this — a photo of a Culver's sign:

The Drivers opted for chocolate custard over "BBQ Brisket".

And as long as we're dissecting the Culver's sign, it has always been The Driver's opinion that the company should have paid the extra $5 per sign for an ampersand after the word "Custard". Or perhaps splurged on the word "and" in front of "ButterBurgers".

Instead, The Driver pores over the concept of a "Frozen Custard ButterBurger".

Mmm... Frozen Burger...

New Taco Bell Item Not to Be Confused with "Cheesy Megadeth Taco"

In Your Grocer's "Personal" Area

So... Many... Jokes...

Half-Hearted (but Funny) Re-Post

The Driver is a bit under the weather — both literally and figuratively. First, there's snow outside — so it's a good day to sit indoors and observe. Second, The Driver has the crud.

So, please enjoy this borrowed greatness courtesy of The View from Up Here :

What's in a Name?

Mrs. Driver discovered this store at a recent trip to our local shopping center. Said Mrs. Driver, "Why would anyone want a tailor for THAT?"

The sign on the easel in the entry didn't offer much to make things better. Apparently, "B" and "M" are the initials of the proprietor. His first name? Bong. As in "Bong's Tailor".

The Driver didn't stop to inquire about the "While You Wait Crotch".

Burgers + Legos + Interwebs = Greatness.

Things That Are Coming Back So Strong They're On Your Head

Those of you who doubted the meteoric resurgence of quinoa into the cultural zeitgeist, you have been hereby silenced.

You read it here first. Oh, yes you did. You know that 72Pinto is your first source for all things quinoa. Don't even try to front. 

Intermediate Spelling: $75

Words to Live By

Driver Lessons : The Cover Band Years

ABOVE : Vertical Hold (and The Driver) rock your neighbors' living room at some kid's birthday party, ca. 1985. Left to Right : Clark Hamlet, The Driver, Brian Faro, some kid. Not pictured : Bobby Ziegler.

The year: 1985. The band: Vertical Hold. The music: See below.

Bonus points for anyone under the age of 35 who can explain the origin of the name.

 Don't Change

INXS

White Wedding

Rebel Yell

Dancing with Myself

Billy Idol

Walking on a Thin Line

Huey Lewis and the News

Runaway

Bon Jovi

Don't You (Forget About Me)

Simple Minds

Save a Prayer

Planet Earth

Duran Duran

What I Like About You

Talking in Your Sleep

The Romantics

She, Sheila

What's He Got

The Producers

Modern Day Delilah

Van Stephenson

New Girl Now

Honeymoon Suite

Major Tom

Peter Schilling

Magic

Drive

Just What I Needed

You Might Think

The Cars

New Year's Day

U2

Turning Japanese

The Vapors

Run to You

Bryan Adams

Jenny (867-5309)

Tommy Tutone

Vertical Hold are:

Brian Faro: Bass

The Driver: Guitar, Vocals

Clark Hamlet: Keyboards, Backing Vocals

Bobby Ziegler: Drums, Vocals

The Importance of Information Design

The photo above represents an example of clear, effective signage, wayfinding and/or information design.

Questions answered / problems solved by this communication:

1. "Where are the hams?"

2. "Which building?"

3. "What is the plural of 'ham'?"

4. "I've found the building with the hams. Where do I enter?"

Unfortunately, even the best efforts can still leave room for error.

Questions not addressed by this communication:

1. Has "this building" passed a health code inspection?

2. Is there a difference between "inside" and "outside"?

3. What about sausages? Bacons? Beefs?

4. Is there some other building? [ Note: There wasn't. ]